Taco Bell Fast Food Restaurant and Express at dusk in Gastonia, North Carolina.
Jeff Greenberg | Universal Image Group | Getty Images
Two chip manufacturers are working together.
Yum Brand Cooperate with technology giants Nvidia Accelerate the use of artificial intelligence in its restaurants.
The restaurant company that owns Taco Bell, KFC and Pizza Hut said Tuesday that the collaboration will enable Yum to launch AI orders, NVIDIA-powered computer vision and restaurant performance evaluation.
As tech giants compete in the AI arms race, restaurant companies have also been Usage technology Stay ahead by improving your business and saving your workforce. Fast food chains have already Test AI for direct orderscheck the accuracy of the order, decide how to effectively arrange workers and place supply orders.
Apart from Yum, many restaurant chains seek partnerships with tech giants. McDonald’s Cooperate with it Google Cloud and Wendy’s Supply Chain Cooperatives and Palantiramong other transactions. But not all partnerships succeed. McDonald’s ends its partnership with IBM On the voice AI in June, though the Hamburg giant said IBM is still a “trusted partner.”
The partnership is the first NVIDIA and a restaurant company. It also marks a shift in Yum’s strategy, which uses a large number of acquisitions to establish its internal technology operations, is now placed under it Byte Platform. YUM will have the intelligence of the partnership, allowing companies to customize as needed, such as integrating more advanced AI models.
Yum has driven NVIDIA technology in some Pizza Lodges and Taco Bell locations. The broader rollout of the technology is expected to sell more than 500 restaurants in Yum’s portfolio in the second quarter.
The terms of the NVIDIA partnership have not been disclosed, but YUM said it was “compliant with a mutually agreed certain agreement.”
NVIDIA shares have risen 35% over the past year, while YUM shares have risen 14% over the same period. While NVIDIA shares have lost some momentum due to concerns about competition and the broader economy, investors are largely bullish on AI.
NVIDIA has a market value of $2.9 trillion, while Yum has a market value of $43.8 billion.