Cadillac expects one of every three vehicle sales to be EVs in 2025 | Global News Avenue

SAN FRANCISCO – Cadillac expects the automaker to continue to expand its EV lineup as automakers continue to expand their EV lineup, but the three cars sold in the U.S. this year are about all-electric models as automakers continue to expand their EV lineup.

this General Motors Luxury brands are expected to offer five electric vehicles by the end of the year, including the most recent ones Launched Escalade IQ and Optiq Entry-level crossover. They joined Cadillac Lyriq $300,000+ Celestiq cars.

“This momentum is really there,” said Brad Franz, director of marketing at Cadillac. “We will drive this momentum and we won’t launch vehicles to redistribute the business between the (internal combustion engine) and the electric vehicle portfolio. It’s to grow the business.”

Franz said Cadillac’s goal is to account for 30 to 35% of total domestic sales in 2025. This will be a significant increase in U.S. sales in 2024 or 29,072 vehicles.

EVs accounted for 8.1% of the approximately 16 million cars sold in the U.S. last year. Cox Automobile. That’s lower than 10% of analysts starting the year expected.

Cadillac By 2030, it will be specially provided with all electric vehicles. Instead, the company said that vehicles that eliminate gasoline power will be determined by customer demand, but it can still offer the full lineup of electric vehicles.

Cadillac is one of several brands that have abandoned exclusive sales of electric vehicles in the coming years Expect as soon as possible. right Electric car sales In the President Donald TrumpLack of federal support for vehicles.

“Our electric vehicle portfolio will complement the gas-powered aspect of our portfolio and bring new customers to the brand,” Franz said at a media event. “This is our commitment to select and offer these customer choices.”

Cadillac’s US Sales Added last year Under 8.8%, three times sold by Lyriq, the company first released in late 2022.

The Escalade IQ, including the larger “L” version and the Optiq are important new “bookmark” vehicles, which aim to become The best-selling luxury electric car brand In the country. The company does not include TeslaThis is the best-selling electric car brand in the United States, and in its definition of “luxury” there are some vehicles that are priced similarly to Cadillac.

“The Optiq and Escalade IQ will improve very quickly,” Franz said. “We are adopting everything Escalade means in the market today and now regarding it as an electric vehicle that customers will recognize and trust.”

Starting at around $130,000, the Escalade IQ is the largest all-electric SUV offered by any automaker. It aims to test the large SUV market for electric vehicles while expanding the lineup of Cadillac’s most famous and profitable vehicles. The vehicle has similar design tips to other Cadillac electric cars, as well as the gas-powered Escalade.

Optiq will act as a “gateway” Entry-level EV, Starting at about $55,000, the larger Lyriq is $4,000 less. It enters an increasingly competitive electric crossover segment, which is Currently led by Lyriq.

Optiq will also be with Dolby Labs For audio The company’s “atmosphere”, Surround sound technology that debuted for the theater. The system will grow in Cadillac’s lineup.

Franz said Cadillac expects the Lyriq produced in Tennessee to remain the best-selling electric car, despite the cheapest price of the Optiq.

Optiq is produced at one of the General Motors factories in Mexico. Franz declines to comment on potential 25% tariffs Threat from Trump Vehicles from Mexico are expected to affect vehicle sales.