Yasmina Ndella Bileoma Appointed Regional Director of Public Relations at Wave Mobile Money
Volatile currency (www.wave.com) It is pleased to announce the appointment of Yasmina Ndella Bileoma as Regional Director of Public Relations. Yasmina has over 15 years of experience in public relations and strategic communication and has established itself as a leader. Her passion for technology and fintech, coupled with her deep understanding of the African media ecosystem, makes her a strategic asset to enhance the visibility of Wave Mobile Money.
Prior to joining Wave Mobile Money, Yasmina served as Director of Strategic Communications at Apo Group, a leading pan-African communications consulting firm. She is also the communications director for a visionary African Leaders Initiative (Yali) launched by former U.S. President Barack Obama, and has been supported by the United States Agency for International Development, the Mastercard Foundation and Microsoft. Yasmina has designed and implemented innovative communication strategies in 16 African countries in French and Lusophone in this role. In addition, she has worked with well-known organizations such as Motorola, Ecobank, European Investment Bank (EIB) and Power Africa.
Yasmina will focus on enhancing the company’s growing market brand awareness, deepening relationships with key stakeholders, and addressing the challenges of the rapidly growing fintech industry in its new role at Wave Mobile Money.
Yasmina ndella bileoma Noted: “Adding to Wave Mobile Money is an incredible opportunity to contribute to the technological and social revolution in Africa. This role allows me to combine my passion for communication and technology with a commitment to influential and sustainable programs on the continent. In conjunction. I am particularly honored to join a company that not only redefines financial inclusion, but also through empowering African women to lead positions.”
Coura Tine SèneWave Mobile Money’s Director of Regional and Public Affairs welcomes Yasmina’s appointment, saying: “Yasmina perfectly embodies the value of excellence, innovation and inclusion at Wave Mobile Money’s core. Her expertise in communication, coupled with regional A deep understanding of dynamics will be a key driver for accelerating our mission: making financial services accessible to all and building an inclusive financial future for the continent.”
As the first unicorn in French in Africa, Wave Mobile Money redefines mobile financial services by providing millions of Africans with simple, accessible and affordable solutions. Yasmina Bileoma’s appointment reflects Wave’s commitment to attracting top talent to enhance its leadership and continue to transform Africa’s financial environment.
Release by Apo Group on behalf of Wave Mobile Money.
Contact Presse:
Serigne Falilou Cisse
Public Relations and News Manager
Volatile Currency – Senegal
falilou.cisse@wave.com
+221 77 484 98 87
About Wave Mobile Money:
Wave Mobile Money’s mission is to make Africa the first cashless continent by providing fundamentally inclusive and highly affordable financial services to millions of users across the continent. We have developed cost-effective solutions that enable customers to save, transfer and borrow money to help them realize their dreams. We are honored to always put our customers first.
Visit our website www.wave.com To learn more about Wave Mobile Money.
