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E.l.f. Beauty Stock Plunges as Cosmetics Retailer Lowers Outlook on Weak January Sales | Global News Avenue

E.l.f. Beauty Stock Plunges as Cosmetics Retailer Lowers Outlook on Weak January Sales

Key Points

  • The Elf Beauty sank in Friday’s intraday trading, after soft sales in January, cosmetics retailers lowered their outlook for a full year.
  • The retailer said it now expects full-year sales to range between $1.3 billion and $1.31 billion, down from $1.315 billion to $1.335 billion.
  • Elf Beauty’s stock has lost nearly half of its value as of Thursday.

Elf beauty (Elf) Stocks sank in Friday’s intraday trading, the cosmetics retailer lowered its fiscal year outlook the day after January’s soft sales.

The retailer said it now expects full-year sales to be between $1.3 billion and $1.31 billion, down from $1.315 billion to $1.335 billion It predicted earlier that the consensus of alpha compilation is estimated to be $1.34 billion.

“Given that January’s trends are softer than expected, we are taking a cautious approach and lowering the outlook for the last quarter of our fiscal year.” CFO Mandy Fields added that the new outlook for fiscal 2025 reflects a year-on-year increase in net sales of 27%-28%, compared with a previous increase of 28-30%.

The reduction guidance was because the company is known for its vegan cosmetics, reporting third-quarter earnings, which are estimated to be substantial. The company released third-quarter adjustment Earnings per share (EPS) According to the visible alpha, the forecast of 2 cents is missed out of 74 cents. However, revenue was $355.3 million, up 31% year-on-year, exceeding analyst estimates.

Elf Beauty’s shares fell 20%, losing more than half of their value in the past Year.

Updated – feb. 7, 2025: This article has been updated to include refreshed share prices and added adjusted earnings per share.

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