:max_bytes(150000):strip_icc()/INV_AppleStore_GettyImages-2102468598-41198f75a3ff4942842337b9be5e99b7.jpg?w=1500&resize=1500,1000&ssl=1 "Apple Remains the ‘Top Pick’ at Morgan Stanley, Which Sees AI Driving iPhone Sales | Global News Avenue")
Apple Remains the ‘Top Pick’ at Morgan Stanley, Which Sees AI Driving iPhone Sales
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Main points
- Morgan Stanley ranks Apple as its “top pick” in 2025, as the bank believes the tech giant’s artificial intelligence (AI) products will drive iPhone sales.
- Morgan Stanley analysts say Apple is on the cusp of “the largest device upgrade cycle ever.”
- Morgan Stanley reiterated its “overweight” rating and $273 price target, above Apple’s record closing price of nearly $248 on Thursday.
apple(AAPL) remains Morgan Stanley’s “top pick” heading into 2025, the Wall Street bank said, with the tech giant’s Artificial Intelligence (AI) The product will drive more consumers to upgrade their iPhones.
“We are optimistic… Apple information “The iPhone replacement cycle will begin to accelerate in fiscal 2026,” analysts wrote in a note on Friday.
Apple is “on the cusp of its largest device upgrade cycle ever” thanks to the launch of Apple Intelligence, which they say will lead to record-breaking sales in 2025/2026 fiscal year Morgan Stanley analysts wrote that the cycle is “currently undervalued by the market.”
Morgan Stanley expects double-digit growth from Apple Services
Analysts also said they expected apple Sustaining double-digit growth in its services and expanding the company’s gross margins.
The analysts are sticking with their “overweight” rating on the technology company, noting that while the stock is hovering near all-time highs, they remain bullish on the company’s profitability, driving shares to the current target of $273.
Apple shares closed at $246.76 on Thursday, down about 0.5% on Friday. record high $247.96.
trading view
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